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Social Entrepreneurship For Development A Business Model

 
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MessagePosté le: 07/07/2017, 21:01    Sujet du message: Social Entrepreneurship For Development A Business Model Répondre en citant


Social Entrepreneurship for Development: A business model
by Margaret Brindle



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<PThis book presents a fresh approach to poverty alleviation by bridging the fields of international development and social entrepreneurship. The authors present a six-step model for developing an IP business positioning strategy that allows developing country producers to position themselves better as owners of retail brands in foreign market countries. Readers will learn how producers can control the supply chain, including distribution to retail stores.
<P
<PFocusing on Africa and least developed countries (LDCs), the authors demonstrate methods of utilizing intellectual property tools, producer ownership, market positioning, and branding for lucrative outcomes. Extensive research provides readers with a thorough understanding of what it means to work smarter in a developing business, while a rich set of international cases offers insight into the practical applications of brand positioning, trademarks, and licenses.
<P
<PWith a dozen online workbooks to outline methodology, skills, tools, and case studies, <ISocial Entrepreneurship for Development[/I] will be a valuable resource for any student of social entrepreneurship or international development.








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Recommended Citation. Brindle, Margaret and Mainiero, Lisa A., "Managing Power in Lateral Networking" (2000). Business Faculty Book Gallery. 4.Councillor Margaret Brindle and Councillor Bill Brindle have formed an Independent Group.Councillor Margaret Brindle sits on the following committee(s):-Scrutiny .Margaret Brindle was found 38 times in our database. Matches were found in 83 cities including Lewisburg, Tennessee, Greenville, Mississippi & Bronx, New York.
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